Turns red when it is ready to bloom. This is called "blushing".

Light

Bright indirect sunlight.

Water

Submerge in room temperature water for 10 minutes once a week, then hang upside down to dry.

Soil

None. Air plants absorb water and nutrients through their leaves.

Attitude

Occasionally blooms with a purple tubular shaped flower.

General Care

Rubras like bright indirect sunlight. Submerge plant in room temperature water for 10 minutes once a week. Hang upside down to dry. Rubras will turn red when ready to bloom, this is called "blushing". Rubras will occasionally bloom with a purple tubular shaped flower.

1
When in doubt, wait Let the soil dry between waterings and your plant will thank you.
2
Light first Match the light note above before you move it around the house.
3
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Plain-language care

Plain, friendly guidance on what this plant needs.

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Grown locally

Sourced from local greenhouses and picked for real homes.

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Shop plants with care cards included

Every plant from the shop comes with a care card like this one, plus leather goods and original art if you’re gifting.